Following the Skoda Rapid Auto launch, Zac Hollis – director, Sales, Service and Marketing, Skoda Auto India said the company will “enter the used car business in the coming few weeks” at a round-table discussion with the media.
- Will offer certified used Skodas.
- Trade-ins will be multi brand.
- India 2.0 plans on track for 2021.
Why is a used car business important for Skoda?
While most other companies have their own used car division, including sister brand Volkswagen and its Das WeltAuto business, Skoda, which has been in India since 2001, is yet to venture into this area.
The Czech carmaker, along with VW, has struggled in India and is thus refocusing its business plan under what the company calls its ‘India 2.0’ project. The project will see Skoda take charge of the entire India operations, an expansion of its network, and a flurry of new model…