Toyota Gazoo Racing, Toyota’s performance division, has decided to bring its GR Supra GT Cup virtual racing contest to India. It’s a move that sees Gazoo Racing make its India debut and Toyota says it’s going to explore using this virtual racing platform to engage with customers at dealerships as well.
What is the GR Supra GT Cup?
The GR Supra GT Cup was launched internationally last year as a one-make virtual racing championship hosted on the popular PlayStation 4 racing game, Gran Turismo. Gamers around the world battle it out in seven rounds, with the top ranked players then competing in the finals to determine the series champion.
Toyota has since gone on to launch a regional version of the championship in Asia and will now expand the series to India.
The virtual version of the Supra RZ was used for the 2019 championship. Toyota claims to have used data and user…