Ralf Brandstätter will be Volkswagen’s new CEO effective next month
Will be responsible for managing day-to-day Volkswagen brand operations
The appointment is said to allow Herbert Diess greater leeway for his tasks as group CEO
Volkswagen has promoted its chief operating officer, Ralf Brandstätter, to the role of brand CEO. He will replace Herbert Diess in this role. Diess was previously in charge of the brand and the overall Volkswagen Group.
The appointment will allow Diess “greater leeway for his tasks as group CEO”, Volkswagen claims. Brandstätter will manage the day-to-day Volkswagen brand operations.
Described as “one of the company’s most experienced managers” by Diess, Brandstätter started as a shopfitter at a Volkswagen plant in Braunschweig, Germany.
After studying industrial engineering, he joined the Volkswagen Group…