Yamaha has announced the launch of its new online retail platform called the Virtual Store. Integrated as a new section on the company’s existing India website, the company says that the Virtual Store aims to enhance its customers’ buying experience. While an online presence in today’s hyper-digital age is a given, there has been a sudden thrust towards doorstep, contactless retail services since the COVID-19 outbreak.

  • Yamaha launches Virtual Store that enables online buying.

  • Bookings can be made for Rs 5,000.

  • Only available for Yamaha motorcycles; scooters not included, for now.

The Virtual Store offers a 360-degree view of the product and allows specification comparisons between other Yamaha two-wheelers, under the ‘Buyer’s Guide’ tab. Moreover, customers can book their vehicle online for a booking amount of Rs 5,000 after choosing the…

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